True Crime Spa
A first-of-its-kind pop-up spa experience tailored to crime junkies. The motive? The paradoxical phenomenon that 56% of Peacock viewers confess to finding true crime content relaxing. Our spa lineup included cold case plunges, caught red handed manicures, knot guilty massages — and relaxation lounges with tablets loaded with Peacock’s true crime content.
Creative Team: Morgan Biles, Louisa Hager, Addison McKenna, Lauryn King